Science, sexism and the media.

So lets start at the beginning, I’m an engineer and a scientist and I’m passionate about communicating science and trying to get others to be passionate about it too.

I think that understanding science is really important, no matter who you are or what your education level is.  Each one of us needs to make scientific decisions every day:

  • Should you vaccinate your children?
  • Should you go to your doctor about that lump you’ve found and if so what should you ask?
  • Should you use paper or plastic bags to take home your shopping?
  • Should you be worried about climate change?
  • Does what you eat affect your health?

Scientists can be scary and sometimes intimidating, with their endless qualifications and constant use of long words.  I have been working tirelessly on learning the skill of talking about science without all of those scary words so that the conversation can be had by all, not just the elite few.

I’ve been trying to change the perception of scientists by working really hard on a voluntary basis, all in my spare time to take this challenge on.


  • Because I feel passionately about providing our daughters with a positive role model for an educated female who is successful in a very male dominated field.
  • Because I think that we as a Nation need to address some big questions about the future of our country including how we are tackling pollution, investment in education and the fight against obesity.
  • Because our TV shows are filled with reality TV of cooking races and house building races and following people around who seem to be famous for no other reason that just being rich.

I do this in several ways:

  • I blog – you know this because you are reading it right now.
  • I visit schools and community centers to show children that there are many different aspect to science and some of it is quite fun.
  • I give public lectures, some of which are available online.
  • I go onto TV shows (Firstline and The Paul Henry Show) to talk about science news topics.
  • I am regularly on the radio talking about science both in my field and in other science news.
  • I create my own video’s which try to showcase my sense of humour and personality as well as talking about science.

I do all of the above for free!  Actually it costs me money to do this, my own hard earned money.  I choose to donate 20% of my salary to this cause, so that children have fun experiments to run, so that I can drive to a remote school that doesn’t have a well equipped lab and so that the public can access a scientist to answer the questions that they have.  I have people around me who volunteer and do this for free too, media production companies, owners of venues, parents of children. I am not paid to be on TV or on the radio and that may come as a surprise to you but this is me devoting my life to a cause that I feel strongly about.

Because we do not have dedicated science TV shows on our national channels, it’s quite difficult to get any airtime for the subject.  TV3 has actually been great at offering a weekly 5 minute science slot at 8:15am on Firstline, Wednesday mornings purely for science and The Paul Henry show, although doesn’t commit a regular slot, has been open to having scientists on to chat for 5 minutes about science.

So I’m grateful to the Paul Henry show for allowing me to have some airtime to discuss new discoveries in science.  I also like Paul’s off screen persona and he has been nothing but courteous and respectful to me during the handful of times that I have met him.

Yes, I’m not naive to the reputation that Paul has and I go on to his show prepared for a question that may be slightly off topic or controversial, but I’m an intelligent female who works in a very male dominated field, and I’m used to inappropriate and sexist comments and questions, it goes with the territory of being a female engineer!  Perhaps my past experience of being the only woman in a meeting (and asked to make the tea), or being told that if I want to be taken seriously I need to wear shoes with less of a heel as they could distract the men in the room has made me a little immune to sexism and a little more tolerant of comments that I should be offended by.

The picture I tweeted from my Twitter account

The picture I tweeted from my Twitter account

So two weeks ago, I happened to be on Necker Island with Richard Branson and a group of other incredible people talking about science, innovation, entrepreneurship, and business successes.  You may know this because a prominent New Zealand newspaper ran the story, without my permission by taking this photo from my twitter account.
I understand that anything I put out on twitter is public property, and although I was posting it to share my excitement with friends and colleagues, I didn’t think that a whole news story would be created without any input from me.

This caused a lot of media attention and upon my return to New Zealand I chose to give a Campbell live interview to set the record straight and talk about the scientific and technical conversations I had on the trip. Later that week I gave the keynote talk at the Entrepreneurs Challenge in Auckland and at the social part of the event after my talk, a lady came up to me and asked me if I had slept with Richard Branson while on the island.  I’ll admit I was a little taken back by the question, and slightly offended at the implication that I would be the type of woman who would sleep with a married man when I was a smart woman who was there for science.  I immediately said that I did not sleep with him and she shrugged and said “well you know its the question that everybody wants to know”.

I don’t know who “everybody” is, but as the week went on, more and more strangers (both men and women) in the street who recognised me from the media articles asked me the same question.  It made me think about sexism in science and the conversations that I’ve had with many female colleagues about how difficult it can be to gain respect as a female scientist and how we seem to have to jump through many different hoops including how our appearance and personality affects our profile much more it would a male scientists.

When the Paul Henry show asked me if I would come on to talk about science topics last Wednesday, and more importantly for me, about my new 100 days project which I’ve created to address the issues with have with encouraging our children to engage with science I said yes.

Let me tell you that going on live TV is incredibly nerve wracking (I’m not a professional, I’m a scientist), and while I was in the make-up room before going live, I was frantically trying to memorise the facts and figures that I would need to remember about the science topics I was about to discuss.  Paul popped his head in to say hi, and we quickly chatted about the 3 science topics that we would discuss, as he left I said “phew, and here was I thinking that you would be asking me questions about Richard”.

Paul turned and gave me that cheeky look that he has, and I knew that he was up to mischief.  I don’t remember the exact words that were exchanged (because my brain was panicking about remembering the science statistics for the show), nor did I know that the show had planned to show the photo of Richard and I from my twitter account, but Paul implied that he was going to get cheeky with a Richard question and I knew the exact question that had been on everybody’s lips as I’d been asked it so many times already that week.  The producers of the show had no idea Paul was going to go into cheeky mode, I think one of the reasons why he has a late night show is because Paul can be a little unpredictable and very unPC sometimes.

The show went live and I got to discuss the science topics, and then as the slot was wrapping up, Paul asked me in his typical cheeky manner, if I had done the deed with Richard, to which I replied (as I had done many times before) that I hadn’t.  I thought it was funny, I wasn’t outraged and it was the jokey type of question I would expect from Paul on a late night show that had strippers on right after me.

The next day Mike Kilpatrick wrote an article about the incident which set off a media roll and allowed me to read comments from the public about how offended I should have been.

It got me thinking, perhaps I should have been more offended? Perhaps it was sexist? Perhaps I’m not a good role model? Perhaps I should stop making my life hard and just go back to being a boring, non-communicating scientist?

Then I see the e-mails and letters that I get from children who are inspired by what I do and want to do more science, by adults who went to the doctor to discuss a scary lump because I explained the symptoms of a serious disease in easy language on TV, by young girls who now want to be a scientist rather than a Kim Kardashian lookalike.

I realised, that only I can make the decisions on whose show I choose to go on and my reasons for doing that.  Until we can get funding for a prime time dedicated science program accessible to all, scientists like me will keep having to throw in our 5 minutes wherever we can because we feel its important to talk about science.  I know that my comments will mean that others will write negative things about me and my lack of self respect and lack of feminism values and that’s OK, because I’m doing the best that I can with zero budget and nothing but a passion for positive change to drive me.

So that’s my story, and if you are interested in the things that I do that I would like to make news, then yesterday I gave a speech about why I think the New Zealand government should invest more in sustainable R&D for our future economy and I’m also running 100 days of science where I’m encouraging children in New Zealand to have fun with science at home.

Day 4 of 100 days of science

Day 4 of 100 days of science, where I held a free science event for children in Auckland (look at all the girls)


So yes, I’ll likely go onto the Paul Henry show again, because it’s one of the few shows that includes science.  How about we use this momentum to address the issues we have with the content of the national TV shows that we fund in this country and push towards funding some more smart science ones?





  1. Heartfelt apologies Michelle, I was the person who asked ‘that’ inappropriate question at the Entrepreneurs Challenge night. Just a few things – thank you for referring to me as a lady, I guess there is a first for everything! Secondly, this sort of comment passes for humour when I have had a couple of glasses of dodgy vino. Now that I hear Paul Henry said the same thing to you, I realise it’s clearly not funny. And lastly, I spoke to the Dean of the Auckland Business School that very evening about running a separate event for female entrepreneurs, having looked around the event and noticed the distinct lack of women in attendance. Talented people regardless of gender should be nurtured and encouraged. If there is anything I can do to help you and your cause, then please get in touch. I wish you all the best with your future endeavours.


  2. Michelle, you are wonderful. As I commented on Twitter, I am really happy that you are doing so much good, I just wish it didn’t come at such a cost to you.

    With people like you around, you give me such hope for the future.

    Please do not give in to anyone’s views of how you should be, or what they think you should be. You are a wonderful, awesome, brilliant and caring person.

    And in an entirely personal and selfish side, I am very glad that one outcome of this was that I found out about you.

    So thank you.


  3. You do a great job Michelle. I know full well how hard it is to spend so much effort getting your science to the public.

    Mr Henry’s question made me angry simply because it was a question he would never ever have asked of a scientist who was not female. As I said on twitter could anyone imagine him asking Professor Sir Peter Gluckman who he had sex with at his last meeting.

    I understand why you will continue and I admire your determination. But it makes me sad that we live in a society where it’s Ok to treat women in science with such casual disrespect.

    And if I can help please ask.


  4. Hi Michelle,

    On behalf of all the parents out there let me say thanks for the excellent work that you do both at the engineering school and in the wider science and media communities.

    I understand that opportunities to “shine a light on science” on TV are very limited but the real problem with going on the Paul Henry show is that you are helping to make that show better and to improve his ratings.

    There is an old saying that you shouldn’t mud wrestle with pigs because the pig likes mud and you just get dirty.

    It is tiresome that in 2014 that Paul still displays the sexist attitudes of a a dinosaur from the 60’s. Sure he thinks its funny but really its disrespectful for you to be put into that situation. No matter if you are used to it – that doesn’t make things right.

    It also reflects badly on TV3 ( but then their top rating show is “Ice Road Truckers”) and Kia the car company. Does Kia support sexism in the workplace – you can bet they don’t but by sponsoring the Paul Henry show they are trashing their brand too.

    It is extremely cynical for TV3 management to support the Paul Henry show. No doubt they are waiting for the debate to blow over. That didn’t work for “roastbusters” and it won’t work this time.

    I refuse to watch it myself since Paul has proved time and time again he can’t be trusted. I do watch your clips online but even that was polluted by Paul this week.

    It is like the science conversation was a sideshow and he was waiting to grandstand his grubby little mind.

    Worst of all Henry has no idea what sexism is and he seems to think because others think the same way as he does that makes it alright. If you tolerate bad behaviour from those who should know better they take that as approval and clearly it is not.

    Hopefully there will be an opportunity that comes out of this for you to get your own media show.

    I’m happy ignoring the Paul Henry show for the most part ( I’m sure there is worse content on there every week.)

    However I’m sad that that TV3 is supported by a corporate like Mediaworks which is partly owned by Westpac Banking Corp and Rabobank who each hold 14.6% of the shares. Along with JP Morgan and other faceless investment firms in there.

    Neither Westpac nor Rabobank would tolerate Paul Henry but then again they and other banks keep bailing out the station.

    Its is 2014. You shouldn’t have to tolerate unacceptable behaviour – it is time to push back vigorously and hopefully get your own show.


  5. Just one more thing.

    You have done nothing wrong here! I really wish people wouldn’t pressure you to be responsible for someone else’s behaviour or make you responsible for making the world perfect.

    I really really appreciate what you do – keep doing it.


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